Agency News

India’s love affair with handcrafted design has found a devoted storyteller in Rangreli — a brand that started as a humble home-studio experiment and has now become a national reference point for artistic name plates. With thousands of homes choosing a Rangreli piece to mark their entrances, the brand today stands as a symbol of India’s creative resurgence and its commitment to the Make in India movement.From the very beginning, Rangreli has represented more than products. It represents people — Indian artists, craft-driven entrepreneurs, and the country’s cultural identity interpreted through paint, pattern, and personalization. And now, this homegrown brand is gearing up for its next big chapter: bringing its signature handmade touch from the doorway to every corner of the home.The Artis...

New Delhi, December 31, 2025 – Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Limited (“Axis Max Life”/ “Company”), has launched the Axis Max Life High Growth Fund II (SFIN: ULIF04117/12/25HIGHGROWTH104). This actively managed, midcap-focused equity fund will be open from 31 December 2025 to 15 January 2026, and will be available through select ULIP products.The New Fund Offer (NFO) is designed to capitalize on India’s structural growth story, providing investors with an opportunity for long-term capital appreciation through high-conviction stock picking. In an era of evolving market dynamics and short-term volatility, the High Growth Fund II aims to provide a robust vehicle for wealth creation. The fund will primarily target mid-capitalization companies, lev...

Luxury evolves slowly. Culture evolves suddenly.The rare moments when both shift at the same time create space for a different kind of brand, one that does not follow the market but defines it.Today, that brand is Xokatoz, and the force behind it is Nihar Naresh Negandhi, a founder rewriting how the world experiences chocolate.Xokatoz is not built on cocoa percentages, factories, or formulas.Xokatoz is built on feeling.And that is where its magic begins.How Nihar Negandhi Turned Emotion Into a Business ModelAsk Nihar Negandhi what Xokatoz truly is, and he won’t mention ingredients.He speaks about moments, memories, and mood, the raw material behind every Xokatoz creation.He says,“Chocolate ends. Feeling doesn’t. I’m not building a product. I’m building memory.”In the luxury space, this is ...

Born from the legacy of BagMaker, the manufacturer, a trusted name in fashion craftsmanship since 1992. Registered under the parent company Parul Handicraft Pvt. Ltd., Boho Girl represents the brand’s evolution into a modern, design-forward label for today’s women. Bringing a revolution in fashion industry. What began as in-house initiative with BagMaker to create premium, artistic accessories has grown into a full-fledged lifestyle brand celebrated for its handcrafted designer bags for women, distinctive detailing, and expressive boho-chic aesthetic. With every piece designed and produced inside BagMaker’s expert manufacturing ecosystem, Boho Girl blends heritage artistry with contemporary style. Offering uniquely designed & handcrafted designer bags & dresses for women that feel ...

In a rapidly evolving India, where education and innovation define the future, GoBTZ Synergy LLP stands as a beacon of purpose-driven transformation. With a deep-rooted commitment to social equity, quality education, and sustainable development, GoBTZ has emerged as a nationally respected organization impacting lives across 17+ states and touching over one million beneficiaries, including 20,000+ students and educators within just three years of its journey.A Trusted Institution with National RecognitionGoBTZ Synergy LLP is recognized for its strong governance, quality standards, and ethical operations. The organization is:DPIIT – Startup India RecognizedISO 9001:2015 CertifiedISO 2999 / 29993 Certified (Learning Services Quality Standards)CMMI Level 1 CertifiedCE CertifiedClass 9 Trademar...

A "best" professor in a student's life often stands out not just for their expertise, but for their ability to inspire, mentor, and change perspectives. This professor becomes a pivotal figure, shaping career paths and imparting lessons that extend far beyond the classroom. Dr Professor Ranjana Sahgal is one of the keys teacher in my life. I clearly memorize in 2024-25 when I was the 1st year in Indore School of Social work, that time I was fully motivated her teaching, explanation in both English & Hindi language. I tried to develop myself as per madam instruction. That day’s madam tried to explore the student knowledge in terms of exposure and linked with reality especially on the paper - Social Legislation and Case Work. The golden period of my life was 2005-06 when I was a 2nd year...

Does your child cough frequently at night or get tired quickly while playing? Many parents brush these signs off as seasonal colds or weak immunity. However, these could be early warning signs of asthma, a common but often misunderstood condition in children.Asthma is increasingly seen among Indian children. Studies show that around 5–10% of children in India have asthma, though some research reports rates as low as 2% and as high as 23%. A large 2022 analysis covering over 1.6 lakh children found an average prevalence of 7.9%. Asthma is more common in urban areas (up to 16.7%) compared to rural regions (around 5.7%), is seen slightly more in boys, and often appears at a younger age (6–7 years).To help parents understand this better, Dr. Rentala Naveen, Senior Paediatrician, Nizampet, Sri ...

Veganuary, the global campaign that inspires and supports people to try vegan, is just around the corner. It is the season when millions of people around the world try a plant-based diet for better health, to help the environment and animals. The campaign has been a hit among Indians, with more than 300,000 people taking the pledge since its launch in 2022. It has drawn equal interest from the food service industry, with 174 brands participating in the campaign last year alone. With conscious consumerism on the rise in India, brands are catering to the increasing demand with new vegan products, menus and special offers.  Leading brands supporting the Veganuary 2026 campaign include Nature’s Basket, Super You, Yoga Bar, TBH (To Be Honest), Only Earth and Chinita Real Mexican Food. Nature’s ...

The finance sector has undergone a drastic change; for many years, recruiters have primarily looked to traditional educational qualifications to identify a candidate's talent. The manner in which companies now evaluate candidates has drastically shifted away from placing so much emphasis on traditional educational qualifications.  Now they focus on hiring candidates who possess a certification-ready skill set and have the capability of creating practical value for an employer right away. This transition is causing the creation of a different approach to building a career in finance. Professional certifications such as CFA (Chartered Financial Analyst), and CMA (Certified Management Accountant) are being preferred and becoming established as the most preferred type of credential to hold wit...

The search landscape is undergoing its most radical shift since the invention of the backlink. With the rollout of Google’s AI Overviews (formerly SGE), the goal of search engine optimisation has shifted from simply ranking #1 to become the "source of truth" that the AI cites in its primary answer box. For businesses, this is the new frontier of digital real estate.But how do you ensure your brand is the one being summarised by an algorithm? It requires a transition from traditional keyword-centric tactics to a model of "Entity Authority". As noted by Shanta Narang, widely regarded as the best SEO expert in India, modern search is no longer about matching strings of text; it is about providing the most authoritative and structured answer to a human's intent. The Mechanics of AI Citations S...