Agency News

1. Main Press Release: From India to the WorldINDIA - July 25, 2025 - A bold new chapter in Indian design begins with the launch of Homixo, a direct-to-consumer lifestyle brand founded by Harshit Kargathara, a young entrepreneur from Gujarat who's redefining what "Made in India" can truly mean.Conceptualized in Rajkot and proudly manufactured in India, Homixo debuts with the 'Aura Collection', a curated line of home and kitchen solutions blending functionality, mindfulness, and global aesthetics."I believe the next global lifestyle brand can rise from Indian roots. Homixo is that vision brought to life - designed, engineered, and loved in India," says Harshit Kargathara, Founder & CEO of Homixo.With a background in business and a passion for product innovation, Harshit is part of a new...

For years, HR Software teams in India spent most of their time buried under paperwork—attendance registers, salary slips, compliance files. The role was more about managing documents than shaping people strategy.But over the last decade, especially post-pandemic, HR technology has evolved from a support function to a business enabler. Today, enterprises are no longer asking “Should we digitise HR?” but rather “What’s the next step in HR transformation?”The Evolution of HR TechnologyThe journey of HR tech in India mirrors the country’s overall business transformation.●Manual Systems Era: Until the early 2000s, HR processes ran on spreadsheets, registers, and physical files. Accuracy issues and compliance risks were common.●Payroll Software: Companies started automating salary calculations a...

BMC’s TENAX battery-powered sweepers are quietly transforming the city—delivering cleaner roads, zero emissions, and fresher air from Colaba to Kandivali. After a year of nonstop success, this silent green army is set to expand, proving that Mumbai’s future is cleaner, quieter, and already in motion. Mumbai – In a city known for its hustle, noise, and relentless pace, a quiet revolution has been sweeping through the streets—literally. For over a year now, the Brihanmumbai Municipal Corporation (BMC) has been using battery-operated electric sweepers to clean Mumbai’s roads, and the results are turning heads and winning hearts. These sleek, zero-emission machines have become a familiar sight across South Mumbai and coastal areas, gliding through traffic and weather with remarkable efficiency...

 Health insurance has become a necessity. With rapid increases in the costs of medical care and the unpredictability of day-to-day life, having the right health insurance will not only be a financial safeguard but also a mental safeguard. However, selecting a health insurance policy is a personalised approach; it is not the same for everyone. What works for a 25-year-old may not be suitable for someone who is 50 or 60 years old. In this blog, we will outline how age impacts health insurance choices, what features to consider, and the mistakes people commonly make when choosing a health plan that suits their age. Why is Age an Important Factor When Choosing Health Insurance?Age affects the cost of health insurance and the amount of coverage for health insurance. The younger you are, the les...

Dehradun , India — August 22, 2025 —    Ankit Sharma will lead 2,500+ awareness drives to empower 1.5 crore citizens by 2027, while building diaspora platforms projected to channel ₹25,000 crore NRI housing investments by 2030Aawas Yojana has appointed Mr. Ankit Sharma as Director – International Community Engagement & Public Confidence, advancing its mission to strengthen citizen trust in India while engaging international communities for housing growth.Indian Goals: Building Citizen ConfidenceMr. Ankit Sharma will spearhead programs to empower Indian citizens in rural, semi-urban, and urban regions with housing awareness and trust.2,500+ housing awareness drives across India by FY 2026.Target: Directly impact 1.5 crore Indian citizens by 2027 through verified housing education.Jobs &...

In India, small businesses are everywhere — the corner mechanic, the neighbourhood caterer, the tuition teacher next door. Together, they power the bulk of our economy. Yet when it comes to being discovered in the digital age, they are often left stranded.Traditional directories like JustDial once promised visibility, but their relevance is fading. Revenues have swung dramatically in recent years, margins have been volatile, and their pay-per-lead model feels increasingly mismatched with the cash flows of small traders. Even when results appear, they are often one-way — a name and number, with little scope for genuine engagement or trust-building.At the same time, the promise of artificial intelligence hasn’t yet solved the discovery gap. Large AI models are extraordinary at general knowle...

Gurgaon, India | August 22, 2025  : Serial entrepreneur and digital marketing strategist Rashmi Shrivastava has been crowned Mrs. India Digital Queen 2025 at the prestigious Mrs. India Empress of the Nation pageant by Diva. The title recognizes not only her grace and leadership but also her continued dedication to women’s empowerment, education, and digital inclusion across India. In her post-win statement, Rashmi shared: “Winning this crown is not a destination, it's a responsibility. I want every woman to know that she can rewrite her own story when she is given the right tools, guidance, and opportunity.” Over the past decade, Rashmi has impacted more than 1,500 learners through digital literacy workshops, mentorship initiatives, and community-centric training programs. Continuing her m...

GRAMMY award-winning global superstar Doja Cat returns with her new single and music video “Jealous Type” out now via Kemosabe Records/ RCA Records – click HERE to listen / click HEREto watch. Doja Cat’s new track “Jealous Type” was produced by Jack Antonoff (Taylor Swift, Lorde) and Y2K (Ariana Grande, Tate McRae), with the music video directed by Boni Mata and filmed in Los Angeles. Doja Cat first teased her new track “Jealous Type” in herSummer '25 campaign with Marc Jacobs. “Jealous Type” will appear on her highly anticipated fifth studio album, Vie, which is slated for release on September 26th. Pre-save album HERE. Additionally, Doja Cat announced her first-ever tour across New Zealand, Australia, and Asia with the “Ma Vie World Tour”, launching Tuesday, November 18th in Auckland at ...

The London Art Center is a next-generation creative hub rooted in the heart of London—a city where the oldest old and the newest new walk side by side. Just like its namesake, the Center embodies this unique fusion of heritage and innovation, offering a platform where history meets the future, and tradition embraces bold reinvention. Like London itself, we are open to the world, but home for the best—a space where global talent is celebrated and timeless creativity is redefined. We bring together the curatorial strength of an art gallery and the strategic insight of a fashion and design public relation platform to empower a new wave of artists, designers, and cultural creators. Whether it is through exhibitions, representation, or global outreach, we champion work that is both meaningful a...

Digital transformation is becoming a need rather than an option in today's business environment. Since technology is changing the way that customers engage with brands, digital channels are now the mainstay of marketing plans. The need for experts in digital marketing has increased dramatically as a result of this change. However, having only theoretical understanding of marketing is no longer sufficient to succeed as the field becomes increasingly complex. At this point, a certification course in digital marketing becomes essential. In the increasingly competitive job market, it not only gives students current, useful skills but also verifies their knowledge, making them extremely valuable. The Expanding Landscape of Digital Marketing Search engine optimization (SEO), pay-per-click (PPC) ...